Google Offline Conversion Tracking for B2B Marketers [A Complete Guide].
For B2B marketers, operating in a data-informed manner to do everything from optimizing budget allocations down to deciding what campaign content will outperform the rest has become a prerequisite; however, all of the AI/ML…
Introducing Cortex – The Connected Platform For Performance Marketing.
HANXIN has announced the launch of its new connected platform for performance marketing, Cortex. The platform, which was announced yesterday at an exclusive round table event with clients and industry partners, is the…
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